G. GIVE SPORTS AWAY.

Money is the #1 barrier for participating in sports; by lowering the cost as much as possible through revenue generating activities, participation will increase.

R. RECOUP INVESTMENT OF GIVING  SPORTS AWAY BY,

In order to generate revenue, you must invest in yourselves and your community.

O. OWNING THE SUPPLY CHAIN,Rather than spending money elsewhere, rely on yourselves to generate revenue and lower cost.  

W. WORKING WITH COMMUNITY CLUBS AND ORGANIZATIONS,

Grass roots organizations are crucial to sustainable sport ecosystems. 

I. INVESTING IN INFRASTRUCTURE & EDUCATION,

Sports participants should be given greater opportunities to continue their involvement in sports beyond the playing field. 

N. NEVER MAKING CUTS, AND

Most kids stop playing sports between the ages of 11 and 13; less participants means less fans and less engagement. 

G. GIVING EVERYONE AN OPPORTUNITY TO PLAY.

Because sport belongs to all of us! Being involved in sports should be a viable life choice for anyone, no matter your economic background, age, race, or gender.